Who we are

Immerse yourself in the world of SWAN PARIS and discover a unique experience of belonging and authenticity. Designed especially for passionate people who yearn to feel free, SWAN PARIS is your perfect ally to express who you are and connect with others like you.

We believe in the importance of belonging, of finding that group of like-minded people with whom you share passions and allow yourself to be unique. Our outfits not only dress you, but allow you to communicate who you are, connect through shared adventures and unleash your
wild spirit.

Wear the prints that Mother Earth has to offer and vibrate with her. Our outfits are inspired by
the beauty of our planet and invite you to carry with you that free spirit that interconnects with thousands of things to discover.

Let us accompany you on your journey towards the experience of being alive!

Who is behind it

Alex Lagloire is a Parisian entrepreneur who has lived and worked in New York and Miami.

He has been an art lover since he was a child. Alex started his modeling career in New York in 2010 and worked in front of the camera for designers such as John Varvatos, Calvin Klein and Versace.

In 2015, he moved to Miami and opened a gallery in the heart of South Beach during Art Basel.
He returned to Paris in 2017 and opened “Oscar Paris”, a concept store located in the heart of Paris that combines art, fashion and design.

In 2020 he moved to Tulum and created Swan Paris inspired by the energy from the place plus his career in art and fashion, he came up with this new fashion concept, unseen worldwide and tailored to his taste, mixing style and coziness.